New management appointed to Round Rock Premium Outlets


ROUND ROCK, Texas – Round Rock Premium Outlets is under new management. 

Real estate group Simon (NYSE:SPG) announced Wednesday that Rachel Imbriale accepted the director of marketing and business development position at Round Rock Premium Outlets. 

In this role, Imbriale will work to create, develop and implement the overall strategic marketing direction of the shopping center to meet corporate and property business and marketing objectives. She is responsible for marketing initiatives and events, along with maintaining community, tenant and public relations.

Imbriale is a seasoned marketing and communications professional with a strong background in strategic planning, project management and social media marketing.

A newcomer to the Simon family, Imbriale most recently served as the corporate affairs manager at Bethpage Federal Credit Union in Bethpage, N.Y. In addition to her day job, Imbriale has done marketing and business development consulting work for six brands over the past two years.

"We are thrilled to welcome Rachel to Round Rock Premium Outlets," said Kerri Bear, regional vice president of marketing, west region. “We know that her previous experience combined with her passion and dedication will lead to continued success.”

Imbriale graduated from New York Institute of Technology with a Bachelors of Science in International Business. She is looking forward to working with both current and future tenants at Round Rock Premium Outlets.